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Digital Marketing Strategy & Growth

Plan and run campaigns across SEO, content, social and paid channels, and measure what works.

4.6(4,800 ratings)Rated 4.6 out of 5. Jump to reviews.19,200 students

Created by Meera Pillai

  • Last updated Aug 2026
  • English
  • English captions
  • Beginner level

What you'll learn

  • Define audiences and positioning
  • Plan SEO and content
  • Run social media campaigns
  • Set up performance ads
  • Measure with analytics
  • Present a growth plan

Skills you'll gain

  • SEO
  • Content Marketing
  • Social Media
  • Analytics
  • Performance Ads

Requirements

  • No experience needed

Who this course is for

  • Founders and marketers
  • Students exploring marketing careers

Description

Learn to grow products and brands online with a measurable plan. You will build a complete marketing strategy for a real or fictional product.

Sections
4
Lessons
64
Hours of video
10
Projects
1

Course curriculum

4 sections 64 lessons 10h total length

  • Video: Audiences7m
  • Video: Positioning10m
  • Video: The funnel8m
  • Quiz: Foundations quiz5m
  • + 10 more lessons in this section

Projects you'll build

Real, portfolio-ready work. Each project is reviewed against a checklist so you know it meets a professional bar.

  1. Project 01

    90-day growth plan

    A channel-by-channel plan with budgets, targets and measurement.

Certificate

Earn a certificate employers can verify

  • Issued when you finish every lesson and the final project
  • Unique ID with a public verification page
  • Add it to LinkedIn and your resume in one click
See a verified certificate

Your instructor

Portrait of Meera Pillai

Meera Pillai

Growth Marketer & Career Coach · 9 years in industry

  • 4.7 instructor rating
  • 8.7K reviews
  • 52K students
  • 5 courses

Meera has led growth at two consumer startups and now coaches early-career professionals into tech roles.

She teaches marketing, communication and career skills with templates and exercises you can use the same day.

  • Digital Marketing
  • SEO
  • Communication
  • Career Coaching
  • Excel
View full profile

Learner reviews

4.6

Course rating · 4.8K ratings

Rated 4.6 out of 5 from 4800 ratings.
  • 5stars70%
  • 4stars21%
  • 3stars6%
  • 2stars2%
  • 1star1%

  • Ananya Sharma

    5 out of 5 stars,

    The projects made all the difference. I finally understand how the pieces fit together and I have a portfolio I am proud of.

  • Karthik R.

    5 out of 5 stars,

    Clear explanations, no fluff. Every module ends with something practical, which kept me motivated through the whole course.

  • Meera Iyer

    4 out of 5 stars,

    Great structure and very approachable for beginners. A few lessons could be shorter, but the Q&A support was excellent.

  • Vikram S.

    5 out of 5 stars,

    I used the capstone project in my interviews and landed my first developer role. Worth every rupee.

  • Sana Q.

    5 out of 5 stars,

    Loved the pacing and the quizzes. The downloadable resources are genuinely useful at work.

Showing the 5 most recent of 4.8K reviews.

Frequently asked questions

Beginner level. Before you start: No experience needed. Everything else is taught step by step inside the course.

Still have a question? Visit the Help Center or contact us.

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